If someone were to ask us, “If you were a snack, what kind of snack would you be?” we’d answer, “Easy. A pretzel.”

If you had never heard of a Pretzel, there is one thing we would like you to know. No big brand owns the word Pretzel. What you see is what you get. It’s just a Pretzel. Pure and simple.

The second thing that may interest you is that the word Pretzel changes as you travel. You may need a different word in China, India or even parts of Europe. But the definition is the same where-ever you go.

The last and most confusing thing about a Pretzel is that it never needs to taste the same twice. A Pretzel can be savory or sweet, large or small. Eaten on its own or even with ice cream. But each time should be a sensory experience.

We hope you enjoy every one.





#faceoftheday the first in the series http://t.co/PIFEK4Zx

@PretzelFilms Backstage @meadhamkirchoff interview http://t.co/HPRPkvWe

Nicole from @PretzelFilms interviewing @alexachung @Topshop Lfw http://t.co/gI1aJbCU